Small Business Saturday! November 24, 2012

American Express has announced this year’s Small Business Saturday as November 24, 2012. Small Business Saturday sits between Black Friday and Cyber Monday and is dedicated to driving sales to small businesses on one of the busiest holiday shopping weekends of the year. It is the day we celebrate the Shop Small^® movement and support the small businesses that help fuel the economy and invigorate communities.

In an age of global markets and capitalism, it’s far too easy for small businesses to struggle and fail, even if they have superior products and services. We have the power to change this, and Small Business Saturday encourages people everywhere to shop with small businesses for just one day, and to change the world a little bit.

Small Business Saturday is the day that hometown businesses show the public why shopping local makes sense. Friendly service, convenient proximity, and unique options make the frenzied rush of holiday shopping much easier and more fun!